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We are looking for an experienced media professional to join our passionate Client Team and lead all activity for the Government's New Media Unit (NMU). This is a digital first, audience-led communication model that sits at the heart of the Government's Plan for Change covering 5 key Missions: Growth, Clean Energy, Safer Streets, Opportunity and Health.

The Digital Planning/Client Lead is unique role responsible for delivering best-in-class digital planning, client servicing and account management across NMU campaigns. They will ensure that each campaign runs smoothly and seamlessly from the point of briefing through to measurement & evaluation.

This role will collaborate with the wider team within OmniGOV working on NMU, from strategic planning to implementational planning through to media channel specialists and effectiveness managers, to project manage the delivery of all campaigns effectively. We are responsible for understanding the client's strategic objectives and identifying how media buying will be approached to improve outcomes, forming strong business partnerships with them.

Government clients are grouped into 4 multidisciplinary hubs, based on comparable campaign themes and departmental goals including i) Infrastructure, Communities & Safety (ICS), ii) Health & Education, iii) Recruitment, iv) Economy and Central.

NMU is most closely aligned to the Economy and Central Hub, but has dealings with Cabinet Office and the wider departments involved in the 5 missions where collaborative working and flexibility is key.

The successful candidate would have the amazing opportunity to be working predominantly across the New Media Unit activity to add value through creative thinking, inclusive planning and effective measurement..

The Client Team also feed into the outstanding MG OMD Planning team which provides the opportunity to collaborate with wider MG OMD. Our role within this forum is to share great work, and ideas and support new business.