Digital Trading Manager - App Ecommerce
Ref: b35763d5899e4620a0341f0d9e4f967bReporting to the Senior Digital Trading Manager, you will be responsible for driving revenue via our UK and ROI App. Providing key trading insights that drive opportunity and growth, further increasing our App participation within Screwfix and making the App our most convenient way to shop with us.
We believe that a hybrid, flexible working approach offers you - and your colleagues - the best of both worlds. Face-to-face collaboration is an integral part of our warm, friendly culture, so you'll work from our head office three days a week, working flexibly around our core working hours of 10am-3pm. Beyond that, how, when and where you work is up to you. With a subsidised canteen, free parking and a comfortable, relaxed environment, we've worked hard to build an office you'll want to work in. We also know that, when it comes to school pick-ups and home deliveries, it's nice to have the flexibility to do both., * Develop, agree and execute digital trading strategies to drive online sales and enhance the overall performance of our UK & ROI apps, driving the agenda of making it the most convenient way to shop with Screwfix
* Contribute and influence in forums to deliver joined up plans that deliver successful digital growth for the App
* Create and agree trading plans for our Screwfix categories, highlighting areas for opportunity and growth and communicating them effectively to all relevant stakeholders and deliver against these plans
* Review and evaluate category performance, making recommendations and taking action that drives conversion rate increase and an optimal app experience
* Review market trends, competitors Apps and App experiences across the ecommerce landscape that allow us to trade and build on our proposition to both new and returning App customers
* Consistently measure and monitor App performance (UK & ROI) through reporting and customer insights against our core KPI's: sessions, app revenue, app participation, app orders, CR%, AOV & revenue per user to highlight areas of opportunity and growth
* Translate complex data into actionable recommendations to drive strategic decision-making and enhance the overall performance of our apps
* Look to identify and influence opportunities for tactical trading and spike events to be reactive and turn into actionable insights
* In line with core trading periods and activity, you will be responsible for planning and delivering App comms to customers through App Push and In App messaging
* Working alongside the Digital Trading Managers, you will provide App specific trading insights to help support digital sales to the channel and overarching digital number
* Working with the App teams' Digital Channel Managers plans (UK & ROI) and activations to drive revenue through the App, feeding in trading insights to help inform short, to long terms App strategies
* Build strong relationships with Supply Chain, understanding the role that stock and lead time plays in our overall conversion rate. Influence where required to drive the right outcome for our ecommerce channels
* Work closely with the digital marketing, campaign and CRM teams to ensure that product proposition for the app is effective and optimised for maximum performance
* Collaborate and work closely with the relevant commercial planners to ensure that cyclical promotions are executed seamlessly across our apps
* Collaborate with pricing to test and manage promotional wording that best suit the current trading climate whilst meeting regulatory compliance
* Working closely with Commercial counterparts to understand future ranging plans, priorities and opportunities and the impact this has on our apps
* Accountable for execution and asset sign off, with a digital first approach to the marketing tool kits, customer and commercial plans
* Conducts quarterly reviews and regular 1 to 1s with direct reports, supporting with performance and developmental objectives to drive performance
* Actively supports team engagement plan, Our Head Office is in Yeovil, Somerset: a beautiful location in the heart of the West Country. Within easy reach of London, working flexibly in Somerset offers a great balance of tranquillity and opportunity.
m
active customers
£
bn
in sales
products overall
We've built a workplace that works for you. Here's how we support your success: * Flexible Working: Enjoy a hybrid model * Belonging & Inclusivity: Join a team that values diversity, equity, and inclusion, where leaders listen and colleagues have your back. * Career Progression & Learning: Access award-winning apprenticeships, development programs, and the tools to 'Make More of Yourself.' * Health & Wellbeing: Enjoy subsidised meals, gym discounts, and counselling services through the Retail Trust. * Family-First Policies: Inclusive parental leave, enhanced pay, and resources to support your family moments. * Financial Perks: Benefit from a market-leading pension scheme, bonuses up to 20%, and exclusive discounts at Screwfix, B&Q, and more. * Convenience: Free parking, a relaxed Head Office environment, and flexibility to work at your best. * Sustainability That Matters: Join a company committed to protecting the planet through bold initiatives in carbon reduction and sustainable practices. What Does it Take to Succeed at Screwfix? We move fast, adapt quickly, and deliver big. If you're proactive, collaborative, and love a challenge, you'll thrive here. At Screwfix, the more you put in, the more you get out.
* Strong commercial understanding and mindset * Highly analytical, data driven and passion for numbers * Proficient in GA4, ContentSquare or any other analytical software * A good understanding of the principles of direct marketing especially in using digital channels such as App push, in app messages and Email * Competent in using PowerBi or other sales reporting dashboards * Flexible, enthusiastic and motivated with the ability to work to targets in a deadline driven environment * Strong planning and organisation skills with a self-driven attitude * Stakeholder management and influencing capabilities a must * Good verbal, written and presentation skills * Working in a high paced environment, able to prioritise and work calmly under pressure * Ability to interpret complex information and present back in a simple user-friendly format
We believe that a hybrid, flexible working approach offers you - and your colleagues - the best of both worlds. Face-to-face collaboration is an integral part of our warm, friendly culture, so you'll work from our head office three days a week, working flexibly around our core working hours of 10am-3pm. Beyond that, how, when and where you work is up to you. With a subsidised canteen, free parking and a comfortable, relaxed environment, we've worked hard to build an office you'll want to work in. We also know that, when it comes to school pick-ups and home deliveries, it's nice to have the flexibility to do both., * Develop, agree and execute digital trading strategies to drive online sales and enhance the overall performance of our UK & ROI apps, driving the agenda of making it the most convenient way to shop with Screwfix
* Contribute and influence in forums to deliver joined up plans that deliver successful digital growth for the App
* Create and agree trading plans for our Screwfix categories, highlighting areas for opportunity and growth and communicating them effectively to all relevant stakeholders and deliver against these plans
* Review and evaluate category performance, making recommendations and taking action that drives conversion rate increase and an optimal app experience
* Review market trends, competitors Apps and App experiences across the ecommerce landscape that allow us to trade and build on our proposition to both new and returning App customers
* Consistently measure and monitor App performance (UK & ROI) through reporting and customer insights against our core KPI's: sessions, app revenue, app participation, app orders, CR%, AOV & revenue per user to highlight areas of opportunity and growth
* Translate complex data into actionable recommendations to drive strategic decision-making and enhance the overall performance of our apps
* Look to identify and influence opportunities for tactical trading and spike events to be reactive and turn into actionable insights
* In line with core trading periods and activity, you will be responsible for planning and delivering App comms to customers through App Push and In App messaging
* Working alongside the Digital Trading Managers, you will provide App specific trading insights to help support digital sales to the channel and overarching digital number
* Working with the App teams' Digital Channel Managers plans (UK & ROI) and activations to drive revenue through the App, feeding in trading insights to help inform short, to long terms App strategies
* Build strong relationships with Supply Chain, understanding the role that stock and lead time plays in our overall conversion rate. Influence where required to drive the right outcome for our ecommerce channels
* Work closely with the digital marketing, campaign and CRM teams to ensure that product proposition for the app is effective and optimised for maximum performance
* Collaborate and work closely with the relevant commercial planners to ensure that cyclical promotions are executed seamlessly across our apps
* Collaborate with pricing to test and manage promotional wording that best suit the current trading climate whilst meeting regulatory compliance
* Working closely with Commercial counterparts to understand future ranging plans, priorities and opportunities and the impact this has on our apps
* Accountable for execution and asset sign off, with a digital first approach to the marketing tool kits, customer and commercial plans
* Conducts quarterly reviews and regular 1 to 1s with direct reports, supporting with performance and developmental objectives to drive performance
* Actively supports team engagement plan, Our Head Office is in Yeovil, Somerset: a beautiful location in the heart of the West Country. Within easy reach of London, working flexibly in Somerset offers a great balance of tranquillity and opportunity.
m
active customers
£
bn
in sales
products overall
We've built a workplace that works for you. Here's how we support your success: * Flexible Working: Enjoy a hybrid model * Belonging & Inclusivity: Join a team that values diversity, equity, and inclusion, where leaders listen and colleagues have your back. * Career Progression & Learning: Access award-winning apprenticeships, development programs, and the tools to 'Make More of Yourself.' * Health & Wellbeing: Enjoy subsidised meals, gym discounts, and counselling services through the Retail Trust. * Family-First Policies: Inclusive parental leave, enhanced pay, and resources to support your family moments. * Financial Perks: Benefit from a market-leading pension scheme, bonuses up to 20%, and exclusive discounts at Screwfix, B&Q, and more. * Convenience: Free parking, a relaxed Head Office environment, and flexibility to work at your best. * Sustainability That Matters: Join a company committed to protecting the planet through bold initiatives in carbon reduction and sustainable practices. What Does it Take to Succeed at Screwfix? We move fast, adapt quickly, and deliver big. If you're proactive, collaborative, and love a challenge, you'll thrive here. At Screwfix, the more you put in, the more you get out.
* Strong commercial understanding and mindset * Highly analytical, data driven and passion for numbers * Proficient in GA4, ContentSquare or any other analytical software * A good understanding of the principles of direct marketing especially in using digital channels such as App push, in app messages and Email * Competent in using PowerBi or other sales reporting dashboards * Flexible, enthusiastic and motivated with the ability to work to targets in a deadline driven environment * Strong planning and organisation skills with a self-driven attitude * Stakeholder management and influencing capabilities a must * Good verbal, written and presentation skills * Working in a high paced environment, able to prioritise and work calmly under pressure * Ability to interpret complex information and present back in a simple user-friendly format
Digital Trading Manager - App Ecommerce
Ref: b35763d5899e4620a0341f0d9e4f967b
Yeovil, England
Screwfix Direct
Marketing, Communications & Media