Interactive Channel Producer
|Job Title:||Interactive Channel Producer|
|Job Published:||February 26, 2021 11:53|
Apple's European marketing communications group (Marcom) is responsible for developing and localising breakthrough marketing campaigns that incorporate all communication fields. This person will lead digital communication efforts with a focus on launching products and product information on apple.com, as well as email marketing for the European region. As a producer, you have a track record of innovation and delivery. In addition to being a critical part of Apple's product marketing strategy, apple.com is a showcase for internet standards and innovation., Manage projects for high profile product launches and groundbreaking campaigns. - This role will lead and support the localisation of product-focused work on apple.com and in DM e-mail communications. - Work closely with internal partners, manage a network of external production and quality assurance vendors, and retain ownership of multiple, concurrent projects. - Own and update project scope and development plans for their assigned programmes/product areas. - Lead all relevant internal partners and third-party agencies throughout the delivery process, highlighting status, risks, and issues, especially as regards their impact to the overall programme. - Manage the development of marketing content for multiple digital platforms and partners, across multiple language sites and external partners. - Prioritise projects and ongoing changes in real time. - Refine interactive process based on project requirements. - Provide interactive marketing insights to advise strategy and future planning. - Demonstrate relevant project management tools. Key skills: - Managing interactive projects across multiple digital platforms. - Working effectively with creative, development, and cross functional teams. - Ability to build positive relationships with colleagues and business partners across the globe. - Familiarity with internet communication platforms and technologies, particularly HTML5, mobile and social. - Coordinating information quickly and summarising succinctly. - Accommodating rapid change in an ambiguous environment. - Defining process efficiencies. - Working under tight deadlines. - Presenting effectively one-on-one and in large groups.
You should have experience in marketing and development of digital communications across multiple channels and platforms.
You should be prepared to successfully localise and deploy our digital interactive messaging to both Apple's quality and timely delivery standards across our European region, leading a series of time-critical results.
You have demonstrated ability in digital project management, with experience of independently leading sophisticated creative projects. Interactive agency experience is helpful.
The ability to communicate concepts and business direction.
Experience developing insight based Interactive strategy and associated digital marketing tactics which help solve local EU and marketing business challenges.
Extensive experience in development and delivery of digital communications across all channels and platforms, and you are proficient in the latest internet advancements and technology.
A record of delivering results with partners. Cross functional communication and teamwork is critical!, Bachelors degree preferred.
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