4 days ago
As the Platform Insights Manager, this position is part of a small global team and will be responsible for:
Leveraging the power of Salesforce's advanced reporting and analytics capabilities to understand behaviours across PwC, informing areas of the network that need support to enable consistent leading marketing and sales practices
Experimenting with emerging Salesforce technologies to harvest the true value of PwC's data lake
Innovating to bring new insights to practitioners enabling them to be even more successful in the market
Understanding of the insights and analytics capability within Salesforce and Einstein Plus
Designing analytical approaches to understand sales and marketing behaviours, taking into consideration performance and scalability to large datasets
Using knowledge of measurement and success techniques
Developing and building dashboard templates for use and customisation within territories
Using analytical skills to measure ways of working and make appropriate recommendations regarding interventions to further drive enablement
Confidently experimenting with emerging technologies (e.g. machine learning and AI) to harvest data lakes and inform the development of go to market strategies
Using knowledge of leveraging insights gained through two or more of the following areas to drive decision making and understand sales and marketing behaviours:
Machine learning/predictive modelling, natural language processing, statistical analysis, simulation modelling, and graph analysis
Large scale data processing tools
Data analysis workflow using tools
Data visualization tools
Understanding of NoSQL (Graph, Document, Columnar) database models, XML, relational and other database models and associated SQL;
Understanding of ETL tools and techniques, such as tools like Talent, Mapforce, how to map transformation and flow of data from a source to a target system; Performing in development language environments: e.g. Python, Java, Scala, C++, R, SQL, etc. and applying analytical methods to large and complex datasets leveraging one of those languages
Understanding of statistical modelling, algorithms, data mining and machine learning algorithms problem solving
Building and managing relationships across the business and other marketing functions
Navigating complex situations while applying firm policies and procedures to enable compliance across the network
Understanding across marketing and sales capabilities, including sales, marketing, brand and integrated content in a B2B context
Using analytics capability across other GMO technologies such as SEO, DPE
Working with leadership and the business to influence how the practice engages with the marketplace
Not the role for you?
Did you know PwC offer flexible contract arrangements as well as contingent work (ie temporary or day rate contracting)?
The skills we look for in future employees
All our people need to demonstrate the skills and behaviours that support us in delivering our business strategy. This is important to the work we do for our business, and our clients. These skills and behaviours make up our global leadership framework, 'The PwC Professional' and are made up of five core attributes; whole leadership, technical capabilities, business acumen, global acumen and relationships.
The Global Marketing Organization (GMO) creates relevance, distinctiveness and growth for the PwC brand and business. We work together with the global markets and territory marketing leaders to deliver the go-to-market priorities that are aligned to Platforms and enable sales and marketing excellence across the network.
Salesforce Success is a global team, accountable for supporting the network to realise full value from the firm's investment in Salesforce. The team uses deep insight and analytics to understand ways of working and drives consistent marketing and sales best practices to support enablement and adoption of the technologies. It also leads enhancements and innovations of the existing technologies and leads the drive to deliver platform expansion as determined by future investments., We work in a changing world which offers great opportunities for people with diverse backgrounds and experiences. We seek to attract and employ the best people from the widest talent pool because creating value through diversity is what makes us strong as a business, enabling us to solve important problems and deliver value to our clients. We encourage an inclusive culture where people can be themselves, are valued for their strengths and are empowered to be the best they can be. As an organisation with an increasingly agile workforce, we also support different ways of working offering flexible working arrangements. Learn more here about our work to support an inclusive culture., About The Guardian Jobs Every person - and every organisation - is unique. We all have different goals at work. At Guardian Jobs, we bring together like-minded job seekers and employers to create a happier world of work for everyone. Your jobseeker account