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Content Planner

Job Title: Content Planner
Contract Type: Permanent
Location: Leeds
Industry:
Salary: Not Specified
Reference: 7780
Job Published: October 14, 2020 00:03

Job Description

Job Description

This is a key within the Content team working with stakeholders across the Customer function with responsibility for the planning, execution and delivery of content across paid and owned channels and platforms.,

  • Planning and delivering content across both paid and owned channels and platforms including digital, print, social and photography

  • Managing the execution and delivery of content with Creative and Media agencies and the Asda Design Studio team

  • Contribution to organic and paid plans based on business needs and performance analysis

  • Deliver best in class creative keeping stakeholders and creative agencies inspired

  • Respond to data, insight and performance, adapting plans where necessary to help spot and act upon opportunities

  • Identify and unlock innovative partnerships (platforms, digital companies, Influencers) and wider digital marketing opportunities

  • Deliver test and learn plans, trialling new functionality and formats

  • Ensure all creative is delivered on time and budget and meets briefing requirements

  • Ensures seamless connectivity across organic and paid assets driving brand attribution and lifetime value for the Brand

  • Work cross functionally with a wide number of stakeholders to ensure joined up plans and creative consistency to aid attribution

  • Contribute to a team inspired by Asda's core values

Candidate Description

Essential skills and experience

  • Strong creative skills and attention to detail

  • Experience in working with agencies and multiple stakeholders

  • Solutions based and pragmatic

  • A confident multi-tasker, used to a fast paced and dynamic work environment

  • Experienced in delivering projects with a solid track record

  • A self-motivated individual

  • Good team player

    Who this role works with

  • Media Planning

  • PR

  • Proposition

  • Broadcast

  • Multiple agency partners

Application Description

Asda House - Leeds Asda House, Great Wilson Street, Leeds, West Yorkshire, United Kingdom, LS11 5AD Loading…