Develop world class, globally relevant creative work. Your primary role will be the development of distinctive and compelling creative ideas, which re-enforce the Body Shop's status as an activist brand and ensure these credentials are carried through into our product and commercial campaigns.
Ensure creative toolkits are easy to use by markets. Each campaign will be delivered as a creative toolkit, containing both ready-to-use executions and assets for adaptation, complete with appropriate guidance.
Work flexibly in teams, or alone, to develop and execute your ideas. This role is not designed as part of a fixed creative team. You may sometimes be paired with other creatives, designers, copywriters, editors and producers in order to develop and bring your ideas to life.
Contribute to a strong creative culture. We are each individually responsible for maintaining and nurturing TGH's agile, solution-focused, commercially creative and collaborative culture. You'll play your part by being supportive of colleagues at all times, embracing their different perspectives in pursuit of bold, game-changing work.
Collaborate with colleagues beyond TGH. You will forge a strong partnership with the Brand Comms team, which is responsible for global brand strategy, as well as with any other marketing function who briefs TGH. You will work closely with individuals within these teams to ensure their briefs can give rise to bold and compelling work that is timely, commercially astute and brand-enhancing.
The right person will have a strong track record of creating distinctive campaigns and always-on content for brands with a heart and a soul. You will be motivated by and knowledgeable of the creative opportunities afforded by new platforms and technologies and your work will have made a strong impact in paid, owned and earned digital channels. You will also be personally committed to the Body Shop's ethos of business as a force for good, by generating positive economic, social and environmental impact. And, in that context, you will be constantly alive to cultural issues and creative trends relevant to our core audience.,
Experience as an art director, copywriter, or standalone creative, developing impactful ideas for multiple channels including paid social, organic social, and the bricks-and-mortar retail estate.
Experience of working in a fast-moving creative environment that delivers consistently high-quality creative output
A track record of delivering bold, differentiating work
Experience of working cross culturally and in a global environment.
Both agency and in-house is an advantage
Ability to originate disruptive ideas that resonate culturally and commercially
A good understanding of strategy and ability to interpret and improve briefs where required
Ability to work effectively with colleagues throughout the creative development process, from design and copy to production, to drive the right creative outputs for the brand
Proactive attitude, creative thinking abilities and confidence to challenge status quo
Ability to be solution-focused in interpretation of feedback, to sell ideas with flair and logical clarity
The Body Shop is a change-making brand. Our people, products and activism campaigns all contribute to our purpose to fight for a fairer and more beautiful world. This requires our communication and creative expression to be extraordinary and change-making too. The Greenhouse (TGH) is our in-house creative agency. In the words of our founder, Anita Roddick, it exists to "romance the products, communicate intimately with the customers, and constantly separate us from the competition by creating ideas of inspirational brilliance and tangible success." Since 2017 we have been on a transformative journey to revive this spirit and we have completed a head-to-toe brand rejuvenation. Now we're ready to accelerate., When Anita Roddick founded The Body Shop in 1976, she had a vision. Business as a force for good - that's us. Over 40 years later, we're proud to be pioneering cruelty-free beauty every step of the way. We're the original ethical beauty brand. We've got a thing for empowering people and enriching our planet. We're all about keeping it real, in every way possible. Our activist roots remain a huge part of everything we do, from our iconic window posters to our vegetarian products to our infamous campaigns. We're never afraid to stand up and speak the truth. We like to do things a little differently around here.
The Body Shop, along with Aesop and Natura, is part of Natura & Co, a global, multi-channel and multi-brand cosmetics group that is committed to generating positive economic, social and environmental impact. Group owner Natura is Brazil's number one cosmetics manufacturer. Sustainable development has been the company's guiding principle since it was founded in 1969. In fact, this is an incredibly exciting time for The Body Shop. We're fighting for what we believe in now more than ever. No holding back. Breaking the mould has always come naturally to us, and we need someone who's not afraid to mix things up.